Last updated: 5 July 2026

These Terms of Service (the "Terms") govern your access to and use of the Nuvi e-commerce platform available at usenuvi.com, including all subdomains, admin panels, storefront infrastructure, APIs and related services (together, the "Service").

The Service is operated by NUVI SOFTWARE LIMITED, a company registered in England and Wales under company number 16475792, with its registered office at 124-128 City Road, London, England, EC1V 2NX, United Kingdom ("Nuvi", "we", "us"). Contact: [email protected].

By creating an account or using the Service, you ("Merchant", "you") agree to these Terms. If you use the Service on behalf of a business, you confirm you have authority to bind that business.

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1.1 Nuvi is a multi-tenant e-commerce platform that lets you create and operate one or more online stores, reachable at a *.usenuvi.com subdomain and/or at custom domains you connect.

1.2 The Service includes store hosting, storefront themes and a theme editor, product and order management, checkout and payment integrations, marketing integrations (Google, Meta), transactional email, first-party analytics, and optional add-ons (e.g. domain registration and mailbox hosting).

1.3 We may add, change or remove features of the Service. If a change materially reduces core functionality you pay for, we will give reasonable prior notice where practicable.

2.1 You must provide accurate registration information and keep it current.

2.2 You are responsible for safeguarding your login credentials and for all activity under your account, including activity by staff users you invite. Notify us promptly at [email protected] of any suspected unauthorized access.

2.3 You must be at least 18 years old and legally capable of entering into contracts to use the Service.

2.4 One person or entity may operate multiple stores; each store remains subject to these Terms.

3.1 You are the merchant of record for everything sold through your store. Nuvi is a technology provider, not a party to any sale between you and your customers ("Store Customers").

3.2 Data controller. You are the data controller for the personal data of your Store Customers (orders, addresses, emails, marketing consents). Nuvi processes that data only as your processor, as described in our Privacy Policy (./privacy-policy-en.md).

3.3 Your own privacy policy. You must publish on your store a privacy policy (and, where applicable, a cookie policy) that accurately describes your data practices, including any Meta Pixel, Conversions API or GA4 tracking you enable, and that satisfies the laws applicable to you and your customers (UK/EU GDPR, KVKK, ePrivacy rules, consumer law).

3.4 Lawful marketing. You may only send marketing communications and fire marketing pixels for Store Customers who have given any legally required consent. The storefront cookie-consent banner must not be disabled or circumvented. You may not upload purchased, scraped or otherwise illegitimate contact lists.

3.5 Compliance. You are responsible for the legality of your products, content, pricing, taxes, invoicing, consumer-rights compliance (returns, withdrawal rights), customs and shipping obligations in every market you sell to.

3.6 Support of data-subject requests. If a Store Customer exercises privacy rights against you, you are responsible for responding; the Service provides tooling (data export, deletion) and we will assist as your processor.

4.1 You must not use the Service to:

a) sell or promote illegal goods or services, counterfeits, weapons, or controlled substances in violation of applicable law; b) infringe intellectual property or publicity/privacy rights; c) publish content that is defamatory, fraudulent, deceptive, hateful, or sexually exploitative of minors; d) send spam or operate phishing, malware or scam storefronts; e) probe, scan, overload or attempt to breach the security or tenant isolation of the platform, or access other merchants' data; f) resell or white-label the Service without a written agreement with us; g) use the Service in violation of sanctions or export-control laws.

4.2 We may investigate violations and may suspend or terminate stores or accounts that breach this Section (see Section 10).

5.1 Optional and merchant-initiated. Integrations with third-party services (Google, Meta, Stripe, PayTR, Iyzico, and others) are optional and activate only when you connect your own account with the relevant provider or enable the feature.

5.2 Flow-down terms. When you connect a third-party service through Nuvi you also agree to, and must comply with, that provider's own terms and policies, including:

• Google APIs: the Google APIs Terms of Service and the Google API Services User Data Policy;

• Meta: the Meta Platform Terms, Commercial Terms and, for Pixel/Conversions API, the Meta Business Tools Terms;

• payment providers: the applicable Stripe, PayTR or Iyzico service agreements.

5.3 Tokens and revocability. Access tokens you grant (Google OAuth refresh tokens, Meta long-lived tokens) are stored encrypted and used only to provide the features you enabled. You may disconnect any integration at any time in the Nuvi admin (Marketing → Accounts); disconnection revokes and deletes the stored tokens. You may also revoke access from the provider's side (e.g. Google Account permissions, Facebook app settings).

5.4 No liability for provider changes. Third-party APIs change, impose quotas, and occasionally break. We do not control third-party services and are not liable for their availability, for changes to their APIs, pricing or policies, for suspension of your third-party accounts, or for the accuracy of data they return. Where a provider change breaks a Nuvi feature, our sole obligation is to use reasonable efforts to restore or replace the feature.

5.5 Your data promises. You must not use integrations to send data you have no right to send (e.g. firing marketing pixels for visitors who refused consent, or uploading third-party data to ad platforms without a legal basis).

6.1 The Service is offered on subscription plans plus optional paid add-ons (e.g. domains, mailboxes). Current pricing is shown at usenuvi.com and in the admin panel.

6.2 Subscriptions bill in advance on a recurring basis (monthly or as stated for your plan) via our payment processors. You authorize recurring charges to your chosen payment method until you cancel.

6.3 Cancellation. You may cancel a subscription at any time; cancellation takes effect at the end of the current billing period. Except where required by law, fees are non-refundable, including for partial periods.

6.4 Late/failed payment. If a charge fails we may retry, downgrade, suspend or (after notice) terminate the affected store. We may restore service upon payment.

6.5 Price changes. We may change prices with at least 30 days' notice; changes apply from your next billing period. If you do not agree, cancel before the new price takes effect.

6.6 Prices are exclusive of taxes unless stated otherwise; you are responsible for applicable VAT or other taxes on your subscription, and for all taxes on your own sales.

6.7 Fees payable to payment providers (Stripe, PayTR, Iyzico) for processing your store's sales are governed by your agreement with the relevant provider and are separate from Nuvi's fees.

7.1 Our IP. Nuvi and its licensors own the Service, including the platform software, themes, templates, editor, documentation and the Nuvi name and logos. We grant you a limited, non-exclusive, non-transferable licence to use the Service, including the themes, solely to operate your stores while you have an active subscription.

7.2 Your content. You retain all rights to the content you upload (product data, images, text, your logos and brand). You grant us a worldwide, non-exclusive licence to host, reproduce, adapt (e.g. resize images) and display that content solely to operate and provide the Service.

7.3 Feedback. If you send us feedback or suggestions, we may use them without obligation to you.

7.4 You must not copy, extract or reuse Nuvi themes or platform code outside the Service, or remove attribution/branding except as your plan allows.

8.1 Our processing of personal data is described in the Privacy Policy (./privacy-policy-en.md), which forms part of these Terms.

8.2 For Store Customer data, Nuvi processes personal data on your documented instructions as your processor, implements appropriate technical and organizational measures (encryption in transit, encrypted credential storage, tenant isolation), engages only the sub-processors listed in the Privacy Policy (we will update the list before adding new ones), assists you with data-subject requests and breach notifications, and deletes store data when the store is deleted. These commitments constitute the data processing terms between us for the purposes of Art. 28 UK/EU GDPR.

8.3 You warrant that you have a lawful basis for all Store Customer data you cause the Service to process.

9.1 We aim for high availability but the Service is provided without an uptime guarantee unless a separate SLA is agreed in writing.

9.2 We may perform maintenance (with notice where practicable) and may suspend the Service where necessary to protect security or integrity.

9.3 We maintain routine backups for disaster recovery of the platform. They are not a substitute for your own exports of critical business data, which the Service allows you to make.

10.1 By you. You may stop using the Service, cancel your subscription, and delete your stores and account at any time from the admin panel or by writing to [email protected].

10.2 By us. We may suspend or terminate your account or specific stores if: (a) you materially breach these Terms (including Acceptable Use) and, where curable, fail to cure within a reasonable period after notice; (b) payment fails and is not remedied; (c) we are required to by law or by a competent authority; or (d) your use poses a security, legal or reputational risk to the platform or other merchants. Where lawful and practicable we will give prior notice.

10.3 Effect of termination. On termination, your stores go offline. We will make store data available for export for 30 days after termination (except in cases of fraud or legal prohibition), after which data is deleted in line with the Privacy Policy retention rules. Connected-integration tokens are revoked and deleted on termination. Sections that by nature survive (7, 11, 12, 13) survive termination.

11.1 The Service is provided "as is" and "as available". To the fullest extent permitted by law, we disclaim all implied warranties, including merchantability, fitness for a particular purpose and non-infringement.

11.2 We do not warrant that the Service will be uninterrupted or error-free, that data (including analytics and third-party metrics) will be accurate, or that the Service will meet legal requirements applicable to your specific business — that is your responsibility (Section 3).

11.3 Nothing in these Terms excludes or limits liability that cannot be excluded under the law of England and Wales, including liability for death or personal injury caused by negligence, or for fraud or fraudulent misrepresentation.

12.1 Subject to Section 11.3, we are not liable for: loss of profits, revenue, business, goodwill or data; loss caused by third-party services (including payment providers, Google and Meta); or any indirect or consequential loss.

12.2 Subject to Section 11.3, our total aggregate liability arising out of or in connection with the Service in any 12-month period is limited to the total fees you paid to Nuvi in that period.

12.3 Indemnity. You will indemnify us against third-party claims, fines and reasonable costs arising from your store's products or content, your breach of these Terms, or your violation of law (including data-protection and consumer law) — except to the extent caused by our breach.

13.1 These Terms, and any dispute or claim arising out of or in connection with them (including non-contractual disputes), are governed by the laws of England and Wales.

13.2 The courts of England and Wales have exclusive jurisdiction, except that either party may seek injunctive relief in any competent court, and nothing deprives you of mandatory consumer protections of your country of residence where applicable.

14.1 Changes to these Terms. We may update these Terms. Material changes will be notified in the admin panel or by email at least 14 days before taking effect; continued use after the effective date constitutes acceptance. If you do not agree, cancel before the changes take effect.

14.2 Assignment. You may not assign these Terms without our consent. We may assign them in connection with a merger, acquisition or sale of assets, with notice to you.

14.3 Entire agreement. These Terms, the Privacy Policy, the Cookie Policy and any plan-specific terms are the entire agreement between us regarding the Service.

14.4 Severability; waiver. If a provision is unenforceable, the rest remains in effect. Failure to enforce a provision is not a waiver.

14.5 Force majeure. Neither party is liable for delay or failure caused by events beyond its reasonable control.

14.6 Notices. We may notify you via the admin panel or the email on your account. Legal notices to us go to [email protected] or the registered office: NUVI SOFTWARE LIMITED, 124-128 City Road, London, England, EC1V 2NX, United Kingdom.